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WARNING:
All Lawyers and Law Firms...
Discover the FOUR (4) Reasons WHY New Leads (Potential Clients) Call Your Competitors' Law Firms and NOT Yours, and... Learn How to Fix FAST and Get up to an Additional 100-500+ New Phone And Web Form Leads Every Month!
To: All Lawyers and Law Firms’ Managing Partners, Partners, Firm Administrators and/or Other Decision-Makers:

Did you know that...

Your digital services agency and/or in-house marketing team may very well be costing your law firm countless new phone and web form leads ("Leads") every month?!

This is a very important question to consider given that almost every single law firm we speak to about our services are not (with many not even close to) maximizing their new monthly Leads (prior to working with us), resulting in...

New Leads (and clients) lost forever, slipping through the cracks, all for their competitors to take full advantage of, week after week, month after month.

For the past 11 years, we've worked with and helped law firms like yours get more Leads and clients and, during this time...

We've identified the four (4) major reasons new Leads and clients slip through lawyers' hands and into the arms of their competitors, so...

If you want to get up to an additional 100 to 500 (or more) exclusive new Leads every month like our law firm clients here, each with 206, 542 and 208 new phone Leads, respectively, that we generated for in only 30 days...
You need to know about, understand and, most importantly, fix (FAST) any and all of these four (4) law firm Leads disruptors negatively impacting your ability to generate new Leads and clients to quickly be in prime position to MAXIMIZE your monthly Leads:
  • Leads Disruptor #1:  Sub-Par Google Reviews Profile;

  • Leads Disruptor #2:  Sub-Standard GMB Listing and/or Organic Website SEO;

  • Leads Disruptor #3:  Slow Website Load Speed; and

  • Leads Disruptor #4:  Slow Leads Follow Up; Non-Standardized Intake Process
Law Firm Leads Disruptor #1:
Sub-Par Google Reviews Profile
Google reviews are the top Leads disruptor that can negatively impact your ability to maximize your Leads...even when you have the other three (3) Lead disruptors taken care of.

That's because nothing slows down generating new Leads (and clients) faster than a poor or lackluster "Google reviews profile" as up to...

97% of all people searching online for products and services, including legal services, first look for and read 2-11 reviews before deciding whether to contact a law firm, including your firm.    

Your Google reviews profile includes your:
  • Total number of Google reviews;

  • Overall Google reviews rating;

  • Ability to generate (and have) a continuous flow of new 5-star Google reviews; along with

  • Additional review factors your potential Leads may consider before deciding whether to call or submit a web lead form to you or another law firm, such as recent bad review(s); age of reviews; etc.
Your profile must also be competitive (or better) compared to your competitors' profiles in your city + practice area(s), e.g. dallas car accident lawyer, divorce attorney miami, etc.

If it isn't, you're leaving Leads on the table, which your competition will benefit from.

Since 2011, we've been generating Leads and providing other digital marketing services to law firms of all sizes and marketing budgets.

During this time, we've seen first-hand, the devastation poor or even below average Google reviews profiles have on law firms' abilities to generate Leads.

This is not surprising when, according to BrightLocal's (Annual) December 2020 Consumer Reviews Survey:
  • 93% read 2-11 reviews before deciding which law firm to call;

  • 85% of potential Leads trust online reviews as much as a personal recommendation from a friend or family member;

  • Only 48% say they will even consider a local business, including law firms, with less than 4.0 star rating; along with

  • Additional review survey data proving your need for a stellar Google reviews profile, which you can learn more about by clicking here.
Absent improving a sub-par Google reviews profile...

...Leads devastation can be an ongoing, long-term challenge for law firms resulting in...

Fewer (or no) new Leads and less (or no) new clients.

And, most law firms aren't even aware their Google reviews profiles may be causing them to leave...

Countless new Leads, clients and additional legal fees on the table for their competitors to take advantage of (and they do).

After all, potential Leads don't call or email you to tell you they called one of your competitors and not you because of your Google reviews profile.

What you need to understand is that your typical potential Leads are busy, impatient and want to search, find and make a fast decision on which law firm to call now, which is why up to...

97% go straight to Google Maps, quickly read 2-11 reviews for each law firm they find and consider, including your reviews, then...

Decide which law firm to call, them call them, all or largely based on...

Which firm Leads think have the best Google reviews profile.

Here's the bottom line:

You have up to 17 seconds (or less) to make a good first impression, which is WHY you must...

ALWAYS have a great Google reviews profile, including a continuous, ongoing flow of new 5-star Google reviews, like we get our law firm clients here...
Because if you don't...

Your Leads flow will be negatively impacted, resulting in...

Fewer leads, closing fewer new clients and bringing in less in additional legal fees.

So, the big question to answer now is:

Is your Google reviews profile excellent AND as good (or better) than all your competitors’ profiles?

If yes, go to law firm Leads disruptor #2 below.

However, if you answered "no," you must improve your Google reviews profile now.

Otherwise, you will pay more for new Leads and clients, period.

Before spending another dollar on new Leads, do yourself and your firm a favor...

Click the link below for instant access to resources and solutions to quickly improve your Google reviews profile to stellar status and get more Leads to consult with and convert to new clients and additional legal fees:

Click Here For Your Google Reviews Profile Resources
Law Firm Leads Disruptor #2:
Sub-Standard GMB Listing and/or Organic Website SEO
Having sub-standard Google My Business ("GMB") listing and/or organic (website) search engine optimization ("SEO") are massive Leads disruptors and new client acquisition killers because...

Google search is the #1 new Leads source.

As of March, 2021, a whopping 91.54% of all people searching online in the U.S. search with Google...

With the remaining nine (9) top search engines collectively getting a measly 8.46% market share.

In other words, more than 9 out of every 10 potential clients, on average, search Google to find your legal services.

As the top online Leads sources, you can leverage Google's local search ("Google Maps") and organic search results to...

Generate an ongoing flood of Leads every month by properly optimizing your GMB listing(s) and website.

Here's a breakdown of how SEO generates law firm Leads:
SEO = Increased Rankings >> Increased Online Traffic >> More Leads >> More Clients >> More Legal Fees
By improving your GMB listing(s) and website's online visibility (rankings), SEO...

Increases your online traffic (visitors to your GMB listing(s) and website) which...

Generates more Leads for you to...

Consult with and convert more Leads to clients, and...

More legal fees.

Here are a few of our law firm clients' Google Maps results, all of which are...

Appearing in the top 3 results aka the coveted Google Maps "3-Pack," which when...

Your GMB listing(s) is/are ranking in the 3-Pack for high-value keyword...

Your phones ring off the hook with Leads (provided you have a great Google reviews profile like these law firms or get one fast as shown in Leads Disruptor #1's resources above):
Important Question: Want to quantitatively know and estimate the number of new Leads, clients and additional legal fees your firm can generate each month when...

Your GMB listing and website are ranking in the 3-Pack and page 1 of Google, respectively, for one (1) or more of your primary keywords?

Great news because now you can with our GMB Listing and Website SEO Leads & ROI Estimation Tool* which you can try for FREE by clicking on link at the end of this section.

With this high in-demand tool, you'll finally be able to...

Estimate the financial power and value your GMB listing(s) and website have when properly optimized to increase your rankings and online traffic to generate more Leads.

This powerful tool works for both contingency fee-based and non-contingency fee-based law firms.

Here's an estimate we recently ran for one of our recent law firm prospects which...

Based on 4,000 monthly searches for their keywords, a $10,000 average client/case lifetime value; a (conservative) 30% Lead-to-client conversion/closing rate; and $5,000 monthly SEO investment...

This law firm is estimated to get, on a monthly basis, an additional 240 new Leads; 72 new clients; $240,000 additional legal fees (net); and a 4,800% ROI, as shown here:
If your firm isn't taking advantage of your GMB listing(s) and website's new Leads potential with proper SEO...

You cannot maximize your new Leads, client and/or legal fee revenue growth to the levels you'd like and deserve like those shown in the above estimate.

Don't let this (continue to) happen and instead...

Learn how proper optimization can get your phones ringing off the hook with new Leads and also...

Get your free GMB Listing and Website SEO Leads & ROI Estimate today by calling, texting or emailing us with our contact information found at the bottom of this page.
 
Click Here For Your Proper, Proven Optimization Resources
Law Firm Leads Disruptor #3: 
Slow Website Load Speed
*Image Immediately above courtesy of Delesign Graphics
If either your website's desktop and/or mobile versions load slow...

Not only will some (or many) of your potential Leads who clicked to go to your website but instead "bounced," that is...

Your (potential) site visitors abandon their search and don't visit your site because it took too long to load and when this happens...

You will immediately lose Leads along with, potential new clients and additional legal fees due to...

Lost traffic, potential visitors (and clients) that most likely will never return...

Except if they do a search of your law firm's name ("Branded Search") looking specifically for your firm's website and/or other digital assets, which doesn't usually happen.

It's IMPORTANT that you know Google takes your website's speed and optimization into consideration when ranking your site as well as your GMB listing as they are interrelated for Google's ranking purposes.

Thus, and along with proper GMB listing and website SEO, you also need...

Fast desktop and mobile page loading speeds to help...

Increase your GMB listing(s) and website's online visibility, along with getting...

Higher rankings for more traffic and more Leads to consult with and convert a percentage (closing rate) to new clients.

Google's algorithm includes site speed as a ranking factor and...

Site load speed is a major component of Google's new "Page Experience" algorithm update, which began rolling out mid-June, 2021, and is expected to be fully-implemented by the end of August, 2021.

Even prior to the Page Experience update, slow site load speeds resulted in lower Google rankings, which means fewer website and GMB listing(s) visitors, resulting in less (or no) Leads.

In fact, Google/Deloitte research data indicates that more than 50% of (intended) site visitors will abandon visiting your site when your speed is 3.0 seconds or more.

So if your site's load speed is 3.0 seconds or slower...

You're losing 50%+ of your website's traffic without even knowing it and...

Lost traffic means lost Leads, lost clients, less legal fees!

In short, your site's speed is mission critical.

However, it's not all doom and gloom.

Also according to Google/Deloitte "improving your (website's) load time by 0.1 seconds can boost conversion rates by 8%."

A faster website can result in converting and closing more Leads to new clients for additional legal fees.

To understand the financial impact of slow page load speed, Google's Think With Google website not only has its mobile page speed test under the "Test My Site" tab, you can also...

Estimate your annual increase in ROI when you improve your site's speed.

Think With Google's ROI calculator also estimates your firm's annual revenue increase by improving your site's current speed.

In many instances, we've seen law firm's with an estimated six-seven figure annual revenue increase simply by making their website load faster.

Yes, a 6-7 figure increase in ANNUAL revenue, just like this $565K Google ROI estimate we recently ran for one of our new clients when they improved their site speed from 5.1 to 2.5 seconds:
All ROI estimates are based on your actual data and/or assumptions, along with Google/Deloitte's legal industry data and research.

To find Google's ROI calculator, go to your "Test My Site" results in the "Explore more speed tools" section of thinkwithgoogle.com or...

If you'd like, we'd be more than happy to run your potential annual revenue increase(s) for you and email you your results. Just let know.

In the meantime, here our your desktop and mobile site speed resources and solutions that you'll want to immediately check out and review:

Click Here For Your Site Speed Resources
Law Firm Leads Disruptor #4: 
Slow Leads Follow Up; Non-Standardized Intake Process
Note: The above image (blurred out for client confidentiality and proprietary purposes) is one of our custom-built GetLeadsBots, our automated Leads generation, follow-up and consultation booking system and service, which you can learn more about below. We also included a separate image below of another one of our GetLeadsBots, fully-customized to our client's needs and requirements.
Failure to immediately follow up with your new Leads within 3-5 minutes of a Lead contacting you via a phone call, email or any other means can be very costly.

Important considerations regarding Leads follow-up include:
  • Do you and your intake personnel follow up with Leads in under 5 minutes?

  • Do you have a standardized intake process, including standard questions, checklist of required items for each practice area's case type, etc.?

  • Does your law firm have a proactive website lead generation & appointment booking system (not live chat) that automatically asks website visitors a series of qualifying questions and customized for either i) all your case types in each practice area; or ii) specific case types for all or certain those practice areas you want to attract and generate new Leads and clients?
If you don't follow-up with your Leads in less than 5 minutes...

Research indicates your chances of converting your Leads to new clients decreases considerably with each passing minute and...

The likelihood of converting Leads to new clients for Leads not followed-up on within 60 minutes decreases by up to 80% or more!

Therefore, you must answer and/or follow up with all Leads immediately and under 5 minutes for the highest probability of converting each new Lead to your newest clients.

Now it can be challenging to immediately answer 100% of all your Leads or follow-up in less than 5 minutes.

This is why you need a standardized (and automated) Leads follow-up and contact (nurture) process in place for you and/or designated intake team to timely follow-up with each of your new Leads, otherwise...

certain number of your Leads, Leads you already paid for through your marketing efforts and budget, will...

Fall through the cracks not only to your detriment, but also to your competitors' advantage...

Costing your firm many new clients and additional legal fees.

Leads follow-up is key to growing your law firm as research indicates that about...

80% of your Leads take seven (7) or more contacts/touches to close to new clients yet...

An overwhelming vast majority of law firms follow-up with Leads only 2-3 times max, which is costing them a ton of new clients and legal fees.

Does this sound like your law firm?

If so, you need to immediately start following up with all your new Leads a minimum of at least 8-11 times because otherwise...

You're leaving new clients and additional legal fees on the table for your competition to take advantage of.

Ninja Tip to Increase New Clients and Legal Fee Revenue:

Follow-up with ALL your Leads up to 11 times for the opportunity to consult with and convert more of your Leads into new client.

Why 11 follow-ups?

Because research shows a steep conversion decline after 11 touches/contacts. Of course, stop your follow-up anytime a Lead tells you they are no longer interested in your legal services.

Remember this quote: 
"The number of new clients you land and additional legal fees your firm generates are directly correlated to your Leads follow-up activities, making your Leads follow-up one of your and your law firm's primary success drivers."
Question:

Do you have an automated Leads generation, follow-up and consultation booking system that: 

I) Qualifies new Leads by asking website visitors your fully-customizable qualifying questions to convert from visitors to qualified Leads ("Prospects") or non-qualified Leads for one (1) or more practice areas?

ii) Gives each of your Prospects the option (and encourages each) to schedule their initial consultation on your and/or your intake personnel's calendar?

iii) Instantly sends you an email and/or SMS/text message notification ("Notifications") every time you have a new a) Prospect or b) non-qualified Lead, so you may immediately review and follow-up with?

Notifications include each Prospect's or non-qualified Leads':

1) Name
2) Email Address
3) Telephone Number
4) Answers to Your Qualifying Questions

iv) Follows up with Prospects that have not yet scheduled an initial consultation on your calendar, all on autopilot and designed to enable you to consult with more Prospects and convert more to new clients (by following-up with each these Prospects up to 11 times)?

v) Provides you with your non-qualified Leads Notifications so you may review and do with each as you please i.e. refer to another lawyer or law firm; consider calling and/or scheduling an initial consultation to clarify one or more answers and/or consider representing; etc.?

vi) Includes an optional feature for a call center to actively monitor your system and call Prospects back in real-time immediately after answering your custom qualifying questions?; and

vii) Includes a second system and option to contact, nurture and follow-up with existing Leads, whenever and wherever generated?

If you don't have an automated Leads generation, follow-up and consultation booking system that does all the above, don't worry because we do with...

GetLeadsBot.

GetLeadsBot is our proprietary automated Leads generation, follow-up and consultation booking system, which does all the above for you, including our optional call center feature, which can help you generate even more initial consultation calls or meetings and, as a result, increase your ROI even further.

With GetLeadsBot, we turn qualifying website visitors who input their answers to your custom questions inside of GetLeadsBot into your new Prospects and is custom-built to your requirements and needs and, is designed to increase your website conversions and ROI by up to 2-3X or more.  

Here's an example of another one of our custom-built GetLeadsBots we recently custom-created and built for one of our law firm clients using their custom questions and practice area needs and requirements, which we blurred out for confidentiality and proprietary purposes:
Your Next Step...
Call, Text or Email us Now to Claim Your FREE Strategy Session:
During your 20-30 minute FREE strategy call, we'll review and discuss your firm's current marketing goals and the Leads disruptors impacting your goals and how to quickly remove them to generate more Leads. We'll also prepare your own New Clients and ROI Estimation Report and review the results, along with your own customized Leads and digital marketing plan.

And even if one or both of us decide our services are not a fit for your firm, we'll still provide you our expert suggestions and recommendations on how to generate more Leads, which means you have absolutely nothing to lose (and new leads, clients and additional legal fees to gain) by scheduling and attending your FREE strategy call, so...
Call, Text or Email Us Now and Claim your FREE Strategy Session, at:
To claim your FREE SEO Leads and ROI Estimation Report and schedule your FREE strategy session via our calendar, click here.
And Remember To...

Check Out ALL Our Resources for the Four (4) Law Firm Leads Disruptors as They Can be YOUR Firm's Game-Changers to Generating up to an additional 100-500+ New Leads Each Month!
Thank you for reading and reviewing the Four (4) Law Firm Leads Disruptors, along with the linked Resources and Solutions.

Feel free to call, text or email any questions you have as well as to schedule your FREE strategy call.

Even if we don't end up working together, you and your firm will benefit greatly from our free consultation, suggestions and recommendations, along with your FREE SEO Leads and ROI Estimation Report.

Talk soon,

Anthony Devine
Founder & Owner | eDigitalWave
Mobile: (843) 290-9950
Email: awdevine@edigitalwave.com
Call, Text or Email Us Now and Claim your FREE Strategy Session Call, at:
To claim your FREE SEO Leads and ROI Estimation Report and schedule your FREE strategy session via our calendar, click here.
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